Sales & Marketing
Microsoft Dynamics - NAV Sales and Marketing gives you complete and accurate information to focus your interactions on preferred segments.

Key Benefits:

• Improve the success of your CRM efforts.
• Make well-informed decisions about customers.
• Customize the solution to fit your processes

Focus on Preferred Customer Segments
Good sales and marketing practices are all about making the right decisions at the right time. And in order to make better business decisions, you need to stay focused and be in control of all marketing and sales efforts.

Identify Key Accounts
When you have real-time, accurate information on all your contacts, you can make better decisions. You know which accounts need your immediate attention and which accounts can wait. You can even classify customers based on the interrelation or more criteria – specified by you.

Overview Past and Future Activities
Sales and Marketing helps your sales staff keep track of and structure sales cycles. You can access exact sales information on each contact at the touch of a button. You gain a clear picture of what is pending in your sales pipeline, and you can adjust your planning accordingly.

Plan More Effectively
Improve the hit rate on your sales and marketing campaigns through effective planning. Sales and Marketing keeps you well informed with real-time, accurate information that’s readily accessible. You don’t even have to know the exact customer name to retrieve more information on, for example, an opportunity.

Measure Results
Measure the overall results of your campaigns. Determine how successful a particular campaign has been, and you can assess your overall company performance.

Understand Your Business
Have a clear overview of your contact information. Analyze and understand future demand, and plan accordingly. Measure the success of your campaigns, and you have the insight you need to identify specific segments and opportunities.

Keep Customers Loyal
Holding on to an existing customer is a lot cheaper than attracting a new one. If you don’t keep your customers 100% satisfied, you risk them taking their business elsewhere. Your customers expect a positive, consistent experience.

Personalize Relationships
Sales and Marketing enables you to identify specific segments in your contact database. You can personalize your approach to contacts – in any language you choose – and concentrate on one-to-one marketing.

More…

Are you interested in hearing from someone directly about how Microsoft Dynamics - NAV can work for you? Please go to our presales information page and tell us a little about you and your business!